Headline and Button Copywriting: Joanna From Copy Hackers Got A 123.9% Lift...
Heads exploded in Las Vegas when Joanna Wiebe, of Copy Hackers fame, took the stage and started throwing SaaS copywriting wisdom bombs out into the crowd for us to catch and use in our own bag o’...
View ArticleKey Landing Page, Copywriting, And CRO Insights From Unbounce’s AMA
What do you get when Oli and the Unbounce team shows up at Inbound.org to answer all questions for multiple hours? You get an epic AMA and a clinic in SaaS copywriting, conversion rate optimization and...
View Article12 Things Freelance Copywriters Wish You Knew
There are good copywriting clients and bad ones. Good clients get better copy in less time. Bad clients get in the copywriter’s way and slow progress. The client’s “copy” and the copywriter’s copy come...
View ArticleSaaStr Annual 2017: ipinfo.io Copy Critique
Ok, kicking off my quick, dirty, and free copy critiques for SaaStr Annual 2017 attendees with ipinfo.io. The heart of your problem is that your value prop is scattered and buried. You also have some...
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